Genevieve Hilton has worked in corporate affairs and sustainability in Asia Pacific since 1994, primarily in Vietnam and Hong Kong. At Lenovo, she leads the communications function in Asia Pacific and supports the company’s intelligent transformation strategy.
Before Lenovo, she was Head of External Communications and Corporate Citizenship at BASF for 11 years. There, she handled stakeholder engagement, corporate citizenship (non-profit activities), sustainability reporting, crisis readiness, online communications, media relations, corporate publications, and channel management, for 18 markets in the Asia Pacific region.
Prior to joining BASF, she was Senior Vice President, Client Services, at Ketchum Greater China, and held a variety of agency roles in Hong Kong and Vietnam. She is also Vice President, Professional Development for the Hong Kong Chapter of the International Association of Business Communicators, and is the recipient of the IABC Excellence Award for contribution to the communications profession in Asia Pacific.