London-born Jules O’Brien has nine years of professional writing experience. She began writing radio shows for her university in the UK, before moving to Hong Kong and becoming Editor-in-Chief of a music and lifestyle magazine.

Shifting gears from journalism to advertising, Jules then joined 4As agency McCann Worldgroup as a copywriter. There she worked on the frontlines of award-winning global campaigns for prestigious clients such as Cigna, Cathay Pacific and MasterCard.

Jules now works as a Creative Strategist for design company Logitech – as part of its small in-house creative team spread worldwide. In her spare time, she writes songs, plays the guitar, and dreams to one day write films.